LV Rouge - Matte Lipstick Refill
Colours
Recyclable and interchangeable, refills of LV Rouge expand the limits of individual expression with 55 shades by Creative Director Pat McGrath, designed to be collected for every mood and occasion, creating a versatile wardrobe of colour. A testament to Louis Vuitton's visionary expertise, intense pigmentation melds with exquisite sensoriality, bestowing lips with 12-hour long wear* velvet matte vivid colour and 12-hour moisture preservation* along with long-lasting comfort. Each refill can only be used with the LV Rouge or LV Baume cases and not as an independent product.
A delicate fragrance, inspired by the harmonious blend of mimosa, rose and jasmine, is exclusively crafted by Louis Vuitton's Master Perfumer Jacques Cavallier Belletrud.
Each refill features an innovative lock system, adorned with a Monogram Flower emblem, unlocking a world of colour with a single click.
*Instrumental test on 30 subjects
( height x width )
The exceptional formula of LV Rouge is composed of 87% skincare-based ingredients*, meticulously selected to care for and enhance the lips, as well as an upcycled blend of waxes, evoking the emblematic flowers of Grasse.
- Rose, jasmine and mimosa wax: Rich in fatty acids, these waxes melt onto the lips for a sensorial application, providing nourishing properties and long-lasting comfort.
- Hyaluronic acid spheres: Contribute to the smoothing and plumping effect for instantly sculpted lips.
- Shea butter: Enriched with its richest fraction, it helps provide nourishment.
- Fine pigments: Deliver intense and vibrant colour.
- 100% natural origin mineral powders**: Ensure visibly smoother lips and a more luminous matte finish.
*Minimum percentage of lipstick base that preserves moisture before adding colour.
**Value calculated based on ISO 16128-1 and ISO 16128-2.
INGREDIENTS: POLYGLYCERYL-2 TRIISOSTEARATE • DIMETHICONE • HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX • TRIHEPTANOIN • SILICA • JOJOBA ESTERS • TRIMETHYLOLPROPANE TRIISOSTEARATE • DIMETHICONE CROSSPOLYMER • COCO-CAPRYLATE/CAPRATE • RICINUS COMMUNIS (CASTOR) SEED OIL • CERA ALBA (BEESWAX) • ETHYLHEXYL PALMITATE • BUTYROSPERMUM PARKII (SHEA) BUTTER • ORYZA SATIVA (RICE) BRAN WAX • HYDROGENATED CASTOR OIL • BUTYROSPERMUM PARKII (SHEA) BUTTER UNSAPONIFIABLES • PERFUME (FRAGRANCE) • SODIUM CHLORIDE • ACACIA DECURRENS FLOWER WAX • JASMINUM GRANDIFLORUM (JASMINE) FLOWER WAX • ROSA CENTIFOLIA FLOWER WAX • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • CERA CARNAUBA (COPERNICIA CERIFERA (CARNAUBA) WAX) • TRIHYDROXYSTEARIN • PROPYL GALLATE • SODIUM HYALURONATE • TOCOPHEROL • [+/- CI 77891 (TITANIUM DIOXIDE) • CI 15985 (YELLOW 6 LAKE) • CI 15850 (RED 7) • CI 19140 (YELLOW 5 LAKE) • CI 42090 (BLUE 1 LAKE)] - IL19910
- 12-hour long wear*
- 12-hour moisture preservation*
- 12-hour lip plumping effect*
- Long-lasting comfort*
- Hydrated: +44%**
- Smoothed: +41%**
- Plumped: +31%**
- Visibly nourished: +30%**
**Clinical evaluation on a panel of 34 women, conducted on bare lips after 4 weeks of application.
Follow Dame Pat McGrath's tips using the unique Monogram Flower petal-shaped bullet:
- Define your Cupid's bow: Create a heart shape below your Cupid's bow using the tip of the lipstick for precision.
- Fill in the upper lip: Once the heart is defined, smoothly fill in your upper lip to ensure even coverage.
- Apply to the bottom lip: For the bottom lip, apply the lipstick outward towards the corners using the same gliding motion for an even finish.
To protect the elegant design of your LV Rouge lipstick, carry it in its velvet travel case. For cleaning, use a soft microfibre cloth or a gentle sponge with mild soap, avoiding bleach or harsh detergents. Dry thoroughly to maintain its pristine condition.
- The formula incorporates some upcycled ingredients from perfumery by-products.
- The lipstick case is refillable.
- LV Rouge refills are recyclable.
- LV Rouge outer packaging contains recycled paper and is recyclable.
- We recommend keeping the transparent caps of your lipstick refills, so they remain protected when not placed inside the case. Ideal if you like to switch between shades.
Signature Looks
Creative Director Dame Pat McGrath imagined a series of inspiring looks imbued with vivid hues and lustrous finishes, showcased by House Ambassador Hoyeon and models Awar Odhiang, Chu Wong, and Ida Heiner.
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