What is Louis Vuitton doing to fight against counterfeiting?
- The fight against counterfeiting is a long-term element in Louis Vuitton's worldwide sustainability strategy. Louis Vuitton believes that it is essential to preserve the House's ancestral know-how and the work of its craftsmen by fighting the illegal networks that infringe on human rights, the environment and global economy.
- Louis Vuitton has created a specific team fully dedicated to the management and protection of intellectual property rights (trademarks, designs, models, domain names, copyrights) based in Paris with regional offices in Tokyo, Hong Kong, Shanghai, Guangzhou, Milan, New York, Dubai and Buenos Aires.
- In 2010, Louis Vuitton initiated 10,673 raids (43 per day) and 30,171 anti-counterfeiting procedures worldwide, resulting in the seizure of thousands of counterfeit products and the breaking up of criminal networks. 1250 litigious websites were shut down in 2010.
- Louis Vuitton guarantees authenticity by means of an exclusive distribution network; Louis Vuitton products are only sold in Louis Vuitton stores and through the website.