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  • The Louis Vuitton Cup Begins

    • The Louis Vuitton Cup Begins - Louis Vuitton Heritage NEWS
    • The Louis Vuitton Cup Begins - Louis Vuitton Heritage NEWS
    This summer, Louis Vuitton takes you to the San Francisco Bay for the 30th Louis Vuitton Cup, followed by the 34th America's Cup.

    The 8th regatta in the history of the Louis Vuitton Cup, taking place in the San Francisco Bay from July 4th to September 21st, promises to be a decisive and yet unpredictable event.

    Decisive because of the three competing teams, only the winner will earn the right to challenge Oracle Team USA, the American titleholder, in the hope of capturing the 34th America's Cup trophy. Decisive too, for the defender, as a decision is made on which of its two boats will participate in the America's Cup during the trials that take place at the Louis Vuitton Cup.

    Like the seven previous regattas, this 8th Louis Vuitton Cup offers an element of surprise. The three competing teams, Artemis Racing, Emirates Team New Zealand, and Luna Rossa have recruited the finest sailors, technicians and engineers in the world. Thus, the Louis Vuitton Cup will not only be a prestigious regatta, but also a crucial preparatory phase for an America's Cup featuring boats that are difficult to master and have never been used in competition before.


    Event Sailing Sea travel
  • Une journée dans les ateliers d’Asnières

    • Une journée dans les ateliers d’Asnières - Louis Vuitton Heritage NEWS
    • Une journée dans les ateliers d’Asnières - Louis Vuitton Heritage NEWS
    • Une journée dans les ateliers d’Asnières - Louis Vuitton Heritage NEWS
    • Une journée dans les ateliers d’Asnières - Louis Vuitton Heritage NEWS
    • Une journée dans les ateliers d’Asnières - Louis Vuitton Heritage NEWS
    • Une journée dans les ateliers d’Asnières - Louis Vuitton Heritage NEWS
    Les 15 et 16 juin se sont déroulées les Journées Particulières, une occasion pour la Maison de dévoiler les ateliers d’Asnières.

    La deuxième édition des Journées Particulières LVMH a permis au public de découvrir les coulisses des grandes Maisons, comme les ateliers d’Asnières, le berceau historique de Louis Vuitton. Le grand atelier et sa verrière, installés là depuis 1859, regroupent le cœur du savoir-faire de la Maison.

    Les 190 artisans y développent des lignes d’exception : les sacs en cuirs précieux et exotiques, la Haute Maroquinerie, les bagages rigides, ainsi que les commandes spéciales. L’École des Savoir-Faire Maroquiniers créée en 2010 assure la transmission aux générations futures de ces techniques d’excellence.

    En plus des ateliers, les visiteurs ont pu découvrir la maison de famille et son architecture Art Nouveau, dans laquelle Georges Vuitton s’installe en 1892.

    Une autre manière de découvrir l’histoire de la Maison…

    Event Asnières Savoir-Faire
  • A Damier Signature, Part Two

    In 1889, at the Paris World Fair, the Damier canvas was born; a patented invention with for the first time, the inscription “L. Vuitton registered trademark”.

    Almost a century after its creation in 1888, the Damier pattern was reintroduced by the Maison Louis Vuitton. Among the wide range of Damier canvases that have been introduced since then, the darker palette, subtle and elegant, has been one of the most appreciated.

    More masculine and revisited in black and anthracite, the Damier has become undeniably urban. Damier Graphite is the first Louis Vuitton line solely dedicated to men. Adorned in smooth black leather and polished palladium hardware, the historic motif adopts an urban look that is stylish, streamlined, modern and cosmopolitan.
    The Damier story continues...

    More on the Damier history and collections here.

    Damier Video Leather Goods
  • Altered States with James Turrell

    Art has the power to change our perspective. With Akhob, artist James Turrell deliberately alters our perceptions and expands our sensory experience.

    To enter Akhob, the walk-in light installation created by James Turrell for Louis Vuitton, is to experience the mind-bending Ganzfeld effect. A mild form of sensory deprivation, it is caused by exposure to an unstructured, uniform stimulus – in this case, a field of colored light.
    Turrell has created several Ganzfeld pieces in the past, but Akhob is the largest to date. The work’s title derives from an Egyptian term for “pure water.” One enters two illuminated chambers, the second of which is a light-filled void of indeterminate size. Only a few people are admitted to the installation at once.
    James Turrell has famously explored the effects of light on human perception; the artist  celebrates the power of light to affect the spectator’s eye, body and mind, and to heighten awareness.
    Akhob is the latest of three James Turrell installations commissioned by Louis Vuitton. The work will be on view from May 2013, just prior to concurrent exhibitions of Turrell’s work to be held at the Los Angeles County Museum of Art; the Museum of Fine Arts, Houston; and the Solomon R. Guggenheim Museum in New York City.


    Las Vegas Stores Collaboration
  • Wheels, glorious wheels

    Louis Vuitton creates a captivating dance performance in the middle of an airport style setting. Two travellers meet, and their 4-wheel “Zéphyr” suitcases interact.

    A subtly retro look, reassuring curves, four wheels… Elegant and ergonomic, Zéphyr is the new star of Louis Vuitton’s luggage line. Since 1854, Louis Vuitton has accompanied the world’s most celebrated travellers, defining with each, expertly conceived and painstakingly crafted creations, an art de voyager.

    The new Zéphyr trolley case, true to its heritage of craftsmanship, combines respect for tradition with daring modern features. In this video, the dancers twist and turn the case with admirable ease. Both robust and lightweight, this wheeled suitcase is on a roll.

    More in the full animation here.

    Savoir-Faire Heritage