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In homage to a certain culture of fashion, where one takes a stand and proudly expresses oneself, Louis Vuitton's Women's Artistic Director dreamt up a collection that is an invitation to cultural references. First presented last March at the Cour Carrée of the Louvre within a recreation of the Centre Pompidou, the Fall-Winter 2019 Collection is one in which the debate is deliberately lively, just like the emblematic building that inspired the runway set.

For the Campaign, actresses Léa Seydoux, Samara Weaving and Zhong Chu Xi, are accompanied by the rest of the cast as they get ready backstage, in this film shot by Albert Moya.

Explore the Campaign

The elegant tone-on-tone Monogram shawl, a mainstay in the Louis Vuitton textile lineup, has been cleverly screen-printed and embellished this season to create eye-catching optical illusions. Four instantly recognisable designs appear to float on the shawls: the Petite Malle bag, the Archlight sneakers, the Party sunglasses and the Maison's signature chain handbag handles. Details such as the Monogram canvas, high-shine pigments and metallic studs reinforce the illusion.

See the Trompe L'Œil Shawls

See how far you can run in the retro-style Endless Runner game by jumping over sidewalk obstacles and collecting Louis Vuitton tokens. Coinciding with the Collection's launch in stores and online, the video game revisits the New York City set of Virgil Abloh's Men's Fall-Winter 2019 Fashion Show that took place in Paris earlier this year.

Play the Game

An original and strikingly modern addition to Alex Israel’s searching exploration of art and branding, the cultural and the commercial, the new eight-piece collection features playful and beautiful scarves, shawls, blankets and a bandeau.

The Louis Vuitton-Alex Israel Textile Collection was unveiled in Los Angeles on 27^th June 2019, and is available in select stores as of 28^th June 2019.

Discover the Textile Collaboration

By purchasing the Silver Lockit Colour, clients have the opportunity to support UNICEF, contributing to efforts for children in vulnerable situations, such as in Mozambique, Malawi and Zimbabwe, where UNICEF has deployed resources to help the children devastated by the two cyclones. Over 540 000 children have received lifesaving vaccinations – including one against measles, which is deadly when children are already ill or malnourished.

Since the launch of the Silver Lockit in 2016, the partnership has raised over seven million euros for UNICEF.

The Silver Lockit, inspired by the tumbler lock invented by Georges Vuitton in 1890 to protect clients’ most precious belongings, is a symbol of protection. It was chosen as a symbol of sealing one’s promise to help children at risk. The Silver Lockit Colour retails at 250€, 100€ of which is donated to UNICEF.

The Silver Lockit, inspired by the tumbler lock invented by Georges Vuitton in 1890 to protect clients’ most precious belongings, is a symbol of protection. It was chosen as a symbol of sealing one’s promise to help children at risk. The Silver Lockit Color retails at 250€, 100€ of which is donated to UNICEF.

Join us. #MAKEAPROMISE #LVforUNICEF

UNICEF does not endorse any brand product or service.

Discover the Silver Lockit Color