Louis Vuitton has a renowned history of collaboration and, in recent years, celebrated artists from Jeff Koons to Stephen Sprouse and Yayoi Kusama have left their mark on the Monogram canvas. Now, the emblematic fashion editor Grace Coddington has brought her idiosyncratic eye to a capsule collection of leather goods, accessories, shoes and ready-to-wear, designed alongside Nicolas Ghesquière and directly inspired by her legendary love of animals.
The illustrations that decorate this collection depict her dear Persians, Pumpkin and Blanket, as well as Nicolas Ghesquière’s dog, Léon. Leaping across an orange monogram print that reflects her signature flame-coloured hair or a graphic monochrome, Grace's illustrations represent a new chapter in the Louis Vuitton story: the Catogram.
Throughout the collection, creative charm is married with the exacting craftsmanship of the Louis Vuitton ateliers: handbags are lined with signed, mouse-printed canvas and every luggage tag meticulously edge-dyed. New Classics, such as the Petite Malle or the City Steamer, along with iconic bags like the Speedy and the Neverfull are given a fresh twist. Even Catogram lambswool blankets and nylon umbrellas are transformed into unique statements. Elegance is seen from a fresh perspective: clutch bags take the cartoon form of reclining cats or sweetly smiling dogs and silk pyjamas become refined daywear.
This audacious irreverence is in harmony with both Grace’s iconoclastic style and Ghesquière’s fascination with eccentricity – as well as reflecting their mutual adoration of animals. Timeless luxury has been animated by a playful spirit and turned into a covetable collection of travelling companions.
LOUIS VUITTON SELFRIDGES LONDON
400 Oxford Street, Ground Floor, W1A 1AB London
Open to public from October 26th 2018 to January 16th 2019
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