Back

'SERIES 2' FASHION FILMS - FIRST OPUS

Annie Leibovitz shot Freja Beha in New York for Louis Vuitton's SERIES 2 Spring Summer 2015 advertising campaign.

More than just a campaign, with this triptych the Maison Louis Vuitton continues to push further the idea that fashion is a vast subject of observation to which each player - the designer, photographer, model or artisan - brings his or her own response and contributes to the richness of its history.

'SERIES 2' evokes the impression of proximity shown from a different angle. The shoot by Annie Leibovitz took place atop three buildings in New York that are still under construction. The original perspective over Central Park is like a response to a collection that oscillates between the familiarity of a wardrobe and the innovative character created by savoir-faire.

Tags: Ad Campaign, Ready to Wear, Collaboration, Film, SERIES 2, Annie Leibovitz