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Louis Vuitton Unveils Revamped Store at 22 Avenue Montaigne

Focusing on ultimate personalisation and private brand experiences, the Maison stays true to its tradition of offering personal services.

This holiday season, Louis Vuitton unveils its newly renovated store on the Avenue Montaigne in the heart of Paris. Decorated in fine materials with original artworks by contemporary artists, the new environment designed by architect Peter Marino allows clients to experience a unique, personalised shopping experience.

The Maison’s tradition of excellence in high quality leather craftsmanship is the foundation for its newly enhanced personalization service. Since 1854, Louis Vuitton has offered clients made-to-order and personalization services. This service, called Haute Maroquinerie proposes leather goods in an array of shapes, materials, colors, linings and finishings: the selection is so varied that each handbag is certain to be unique.

Hand-painted initials and motifs are also available for hard-sided luggage, while hot stamping is possible for selected pieces and small leather accessories. Tailoring, the new men’s permanent collection for business and travel, as well as made-to-order shoes and belts round out the store’s personalised offer.

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Tags: Stores, Avenue Montaigne, Personalisation, Haute Maroquinerie